http://www.businesscast.ca The podcast for entrepreneurs Sun, 07 Mar 2010 15:03:35 +0000 http://backend.userland.com/rss092 en Seth Godin is probably best known for being the father of "permission marketing". But, he's also the World's most renown marketing "thinker". His books are international best sellers and senior marketers from across every industry flock to listen to his provocative analysis, insights and predictions. In BusinessCast episode #144, we ... http://www.businesscast.ca/2010/03/07/seth-godin-and-the-art-of-marketing/ Mitch Joel is a successful entrepreneur, international author and social media guru. In BusinessCast episode #143, Mitch shares the story behind his success and longevity as well as his rare approach for helping business leaders succeed at leveraging social media tools and strategies. A reminder of upcoming (Toronto) events critical for all ... http://www.businesscast.ca/2010/02/28/the-mitch-joel-interview/ You're being courted by a handful of companies that want to purchase your business. Wow! That's an exciting scenario that many entrepreneurs strive for and consider essential validation that they've been successful. But, the truth is that rather than being an easy destination in itself, this is a critical cross-roads that ... http://www.businesscast.ca/2010/02/21/choosing-the-right-buyer/ In BusinessCast episode #141, internationally renowned business author Bob Rosner sits down with Robert and me to share insights from his updated best seller, "The Boss's Survival Guide". Always presented with a great sense of humour, Bob's advice ranges from the contentious to the sublime. But, whatever type of business you ... http://www.businesscast.ca/2010/02/15/the-bosss-survival-guide/ Entrepreneurs are evolving -- successfully adopting new business models, new technologies and finding new ways of penetrating markets. That's why in BusinessCast #140, Robert and I sat down with Jessica Herrin, Founder and CEO of Stella & Dot. Jessica is a successful serial entrepreneur perhaps best known for building and ... http://www.businesscast.ca/2010/02/07/a-new-breed-of-entrepreneurs/ "FINANCIAL NUMBERS". Even the mention of the phrase can frustrate the most intrepid entrepreneur. The sheer abundance and sources of critical financially-relevant data in (and around a) business is often difficult to identify, never mind interpret. But, entrepreneurs need to acquire some dexterity in financial numbers to be successful. So ... http://www.businesscast.ca/2010/01/31/managing-the-numbers/ Customer acquisition -- it's often considered a strong indicator of a company's growth and success. After all, securing new customers/clients gets considerable glamor and fanfare. However, while it is essential to initiate, plan for and track efforts targeted at bringing on new customers, it can't be done without understanding the ... http://www.businesscast.ca/2010/01/24/ensuring-client-retention/ For the last 10 years, John Turley-Ewart has contributed to and edited the Financial Post -- making him one of Canada's most respected business and political commentators. So, for BusinessCast episode #137, Robert and I sit down with John to discuss some of today's most pressing issues facing business executives ... http://www.businesscast.ca/2010/01/17/leaders-managers-and-challenges/ Social media remains an important topic for leaders/managers of growth companies. That's what you, our listeners are telling us. And, that's exactly what the research says too. While we've covered social media from several angles in previous episodes, in BusinessCast #136, we sit down with the founders of Biz Launch ... http://www.businesscast.ca/2010/01/10/social-media-part-5/ Have you ever wondered how you can effectively tap into advisory boards? After all, they are powerful sources of business, networks and more importantly, practical strategic and operational advice. That's why for BusinessCast #135 - Getting On Board -- Robert and I sit down with a dynamic entrepreneur who has ... http://www.businesscast.ca/2009/12/20/getting-on-board/