All successful leaders know that innovation is one of the key foundations of business growth. However, as companies grow, their structures and processes very often evolve in ways that actually impede innovation.

That’s why Simon Brightman, Director, Product Management at the highly-regarded loyalty leader Points.com, is so very passionate about implementing practices that nurture fast, accurate and game-changing innovation.

In BusinessCast episode #209, Simon answers the four questions that leaders of companies, at all stages of development, struggle to answer:

• What makes a really innovative product?
• What makes companies successful at creating innovative and timely products?
• What do innovative companies do that is truly unique?
• How can companies structure themselves to enable innovation?

In addition to providing some very practical advice, Simon talks about how LinkedIn and ING DIRECT have consistently been able to develop exciting, timely products that are enthusiastically embraced by their target markets.

Listen to our discussion with Simon and get the inside scoop on a process that will help ensure that your business is structured for innovation and on-going success.

Subscribe to the BusinessCast Podcast at iTunes

Robert and I have interviewed hundreds of wildly successful business leaders. In so doing, we have identified many wonderful stories and some surprising ironies. Case in point: using customer input. The truth is that every successful business leader has, during phases of rapid growth, effectively tapped into the mindset of their key customers and turned that knowledge into well-targeted, relevant and innovative products/services.

But, — and here is the irony — once companies get to a certain size, age or complexity— that customer insight, which was at the very core of the business success, isn’t actively pursued anymore. The result of being disconnected from customers isn’t too surprising: less innovation, longer sales cycles and eroding customer service. And, of course, the business consequences quickly follow including: higher customer acquisition costs, loss of ground to competitors and the loss of the most important employees.

That’s why for BusinessCast #180, we sat down with Fuse Marketing Group’s Director of Digital Strategy, Jeff Pontes. Jeff and his team help companies map out practical ways of harnessing customer input to ensure on-going product/service (and process) innovation. Jeff helps work through thorny issues such as:

• What kind of products/services lend themselves to integrating customer input
• Where in the product/service development cycle customer input should be used
• What aspect of product/service development should use customer input

Jeff also shares key insights about how to leverage social media tools to target, gather and integrate customer input.

Listen to BusinessCast #180 and you’ll get tips to help you stay connected with the true source of your on-going business success: your customers.

Subscribe to the BusinessCast Podcast at iTunes

If you’re like most entrepreneurs, your focus on achieving growth probably is on acquiring new customers/clients. And, while that is certainly an essential path to success, there is one path that is often overlooked: establishing strong strategic alliances. Using this method wisely can yield exponential growth as well as a host of other benefits including: product/service innovation, increased profile and expanded networks.

That’s why for BusinessCast #178 Robert and I sat down with Hadley Archer, the “architect” behind establishing, sustaining and growing strategic alliances for the World Wildlife Fund (WWF-Canada) — an organization that has systematically leveraged these kinds of special relationships with outstanding success.

In BusinessCast #178, Hadley succinctly addresses the following questions:

• How do you know if/when establishing strategic alliances is a good strategy?
• Where do you start in establishing the right strategic alliances?
• What are the key measures of success for strategic alliances?
• Who in a company should establish and sustain strategic alliances?

If you are looking for new ways to achieve growth, make sure you listen to Hadley’s insights found in BusinessCast #178.

Subscribe to the BusinessCast Podcast at iTunes

For BusinessCast #171 Robert and I sat down with Dave Fleet,VP, Digital at Edelman (Toronto) to address a scenario that businesses around the world are increasingly having to address. And, the stakes could not be higher: your business reputation…which, of course means either the success of your business success or its downfall.

Here is the scenario (as applied to a large financial institution):

A Canadian-based financial services company has launched a campaign that renews one of its seasonal consumer-based investment products (e.g. RRSPs). They have spent their resources on traditional media (including television, radio, direct mail, in-branch literature and outbound telemarketing) as well as leveraged their permission-based email program, search engine marketing and ad-buys on some well-known consumer sites (e.g. national and local newspapers as well as investment sites).

Everything seems to be going on as expected but, then they get thrown a curve ball: Four days ago their call centre started receiving a dramatic increase in calls revealing that a message is floating across Facebook that their investment product is somehow unreliable.  At the same time, one of the SVPs has just seen that a local financial community influencer with nearly 10,000 loyal Twitter followers has just posted a message slamming the product. Finally, the spill-over is having an impact on in-branch conversations with consumers as well as in the B2B areas of the bank.

In BusinessCast #171 Dave provides insights about how to use social media to protect the business reputation by answering the following questions — questions that are applicable to all businesses facing this type of scenario:

• What are the most immediate actions that you would advise the company to take?
• What is the best way to evaluate the damage done to the reputation of the brand and its product?
• What can the company do to make sure that there is little spill-over into other areas of the its business?
• What are the measures of success that you would recommend to demonstrate success?
• What kind of timetable is required to execute the key recommendations?
• In what areas are the major hard dollar costs associated with the key recommendations?
• What are the most common knee-jerk reaction activities that the company should avoid taking?

Listen to BusinessCast #171 for Dave`s insights on how to use social media to protect and enhance the reputation of your business.

Subscribe to the BusinessCast Podcast at iTunes

Whether you’re new to managing a business or are an old hand at using management tools, practices and literature, there is no doubt that you’ve been touched one way or another by the writings and insights of management/leadership guru, Dr. Henry Mintzberg. For over 40 years, Mintzberg has been the Canadian business thought-leader.

With 15 internationally acclaimed inventive and practical business books to his credit, Dr. Mintzberg has added a new title to his repertoire — and, it just may make him a household name on the scale of Malcolm Gladwell (The Tipping Point), Jim Collins (Good to Great) and Tom Peters (In Search of Excellence). The new book, entitled,  “Management? It’s Not What You Think!” is written for today’s busy manager/leader — in that its structure, content and language reads more like a series of provocative and insightful blog articles than a lengthy academic tome.

For BusinessCast #170, Robert and I sat down with Henry Mintzberg to talk about his new co-authored book, some of his previous best selling books, and to get his insights into today’s most critical management/leadership issues. We were surprised with his take on some of the challenges central to the success of all managers/leaders…and we suspect you will be too.

Listen to BusinessCast #170 and find out what the Nation’s business thought-leader has up his sleeve.

Subscribe to the BusinessCast Podcast at iTunes

All entrepreneurs have powerful stories to tell and are often compelling story-tellers. In fact, story-telling is so important to business success that we recently interviewed Chris Carder, Thindata 1:1′s President on how to use story-telling to close business deals, build stronger relationships and inspire your teams.

But, what typically catapults entrepreneurs to achieve and sustain success is the less glamorous part of story-telling: the ability to listen. And, that means the ability to listen to the market, listen to clients, listen to advisors and listen to colleagues/employees.

As evidence of the importance of listening for entrepreneurs, for BusinessCast #163, we interviewed Evan Thompson, Managing Director at Thompson Wiley & Associates. His company has thrived because of its ability to actively listen to key stakeholders as well as help their clients listen better.

Evan shares some of his many critical business insights. Listen to BusinesCast #163 and benefit from the wisdom found in listening.

Subscribe to the BusinessCast Podcast at iTunes

As your business grows, have you ever hoped, perhaps secretly, for some way to avoid those costly and time-consuming pitfalls that are a natural, but painful, part of your inevitable success? Well as it turns out, entrepreneurs just like you often confide in Robert and me a desperate need for practical ways to steer clear of common business hazards.

That’s why for BusinessCast #162, we sat down with Rick Spence to uncover today’s most common “entrepreneur bear traps” — those traps that snare even the most thoughtful, innovative, well-funded and profitable businesses.

Rick shares our passion for helping entrepreneurs achieve professional and personal success. For over 20 years, he has shared his observations and insights in many of North America’s most widely-read online and offline business publications. Together with Rick, we identify and tackle today’s “entrepreneur bear traps” in business strategy, marketing, operations, financing and human resources.

Listen to BusinessCast #162 and avoid some entrepreneur bear traps before they catch you off-guard.

Subscribe to the BusinessCast Podcast at iTunes

Social Media — it continues to be a hot topic because of its implications for how every entrepreneur approaches and leads their business. That’s why over the last few months we’ve been bringing the insights of many of the world’s experts in the field of social media to the BusinessCast (see below, “A Selection of BusinessCast Episodes Tackling Social Media”).

And, that’s why in BusinessCast #160, Robert and I sat down with the father of web metrics, Jim Sterne. For over a decade, Jim has been helping business leaders across the world better understand the complexities (and myths) of online measurement strategies, tactics and tools. Jim, who also is the entrepreneur behind the world-renowned Emetric Summits, has just authored a straight-forward book that is essential for business leaders/managers: “Social Media Metrics: How to Measure and Optimize Your Marketing Investment“.

A Selection of BusinessCast Episodes Tackling Social Media

In episode #145 Fotobabble – A Social Media Innovation – we get the inside scoop from the mind behind what could be the next big social media business.

In episode #143 The Mitch Joel Interview – international author, successful entrepreneur and new media expert shares the secrets of his success and how to leverage social media.

In episode #136 Social Media – Part 5 – the co-founders of Biz Launch discuss findings from a study on how Canadian growth companies are using social media tools and technologies.

In episode #130 Choosing the Right Social Medial Tools – social media guru Michael Seaton shares with us the social media essentials for all entrepreneurs.

In episode #101 Leveraging the Groundswell – Going Social – Robert and I talk with Charlene Li, co-author of Groundswell – – the book that has become the social media strategy bible — about how business leaders/managers can effectively leverage social media.

Subscribe to the BusinessCast Podcast at iTunes

Every industry has important lessons for entrepreneurs — and one industry that often goes untapped, because of its complexity, is retail. That’s why for BusinessCast #159, we interview Lloyd Perlmutter — former Canadian President of retail giants including, The Gap, Banana Republic and Old Navy as well as EVP for Indigo Books and Music.

Lloyd cuts through the clutter associated with industry-specific dynamics and shares his insights about how the retail industry successfully tackles key business challenges such as integrating new technology, recruiting staff and harnessing the “customer mindset”. Listen to BusinessCast #159 and you’ll get some nuggets that you can use to ensure your business’ success — regardless of your industry.

Lloyd also shares his wisdom about the retail industry regularly on his blog: www.theretailthereapist.wordpress.com.

**Recommended event for business leaders/managers: Online Marketing Summit (in Houston on July 23).**

Subscribe to the BusinessCast Podcast at iTunes

Robert and I were recently asked by some of the organizers of Canada’s web conference – Mesh 2010 – to get involved in this exciting event . So, for BusinessCast #156 we sat down with one of the conference’s most anticipated keynote speakers, Arvind Rajan, Vice President, International at LinkedIn.

Of course LinkedIn is a tremendous business success story as well as a critical tool for all business managers and leaders. In BusinessCast #156 Arvind shares key business lessons that LinkedIn learned while managing its fantastic growth. At the same time, he shares insights about how entrepreneurs like you can leverage LinkedIn to build business, recruit key staff and stay ahead of the competition.

Subscribe to the BusinessCast Podcast at iTunes