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	<title>BusinessCast Podcast &#187; Leadership</title>
	<atom:link href="http://www.businesscast.ca/category/leadership/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.businesscast.ca</link>
	<description>The podcast for entrepreneurs</description>
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		<title>Succeeding at Succession</title>
		<link>http://www.businesscast.ca/2011/05/23/succeeding-at-succession/</link>
		<comments>http://www.businesscast.ca/2011/05/23/succeeding-at-succession/#comments</comments>
		<pubDate>Tue, 24 May 2011 00:38:11 +0000</pubDate>
		<dc:creator>Andrew - BusinessCast Co-Host</dc:creator>
				<category><![CDATA[Financial Decisions]]></category>
		<category><![CDATA[Finding Efficiencies]]></category>
		<category><![CDATA[Growth]]></category>
		<category><![CDATA[Leadership]]></category>
		<category><![CDATA[Management]]></category>
		<category><![CDATA[Risk Management]]></category>
		<category><![CDATA[Deans]]></category>
		<category><![CDATA[Family Business]]></category>
		<category><![CDATA[Geddes]]></category>
		<category><![CDATA[Ivey]]></category>
		<category><![CDATA[Simpson]]></category>
		<category><![CDATA[Succession]]></category>
		<category><![CDATA[Succession planning]]></category>
		<category><![CDATA[Transitions]]></category>

		<guid isPermaLink="false">http://www.businesscast.ca/?p=2189</guid>
		<description><![CDATA[If you&#8217;re like most business leaders, the topic of succession stirs up mixed emotions. On the one hand, succession provides great new opportunities. On the other hand, the thoughts that run through your mind about succession processes are anything but positive. Because making successful succession transitions has an impact on so many North American businesses [...]]]></description>
			<content:encoded><![CDATA[<iframe src="http://www.facebook.com/plugins/like.php?href=http://www.businesscast.ca/2011/05/23/succeeding-at-succession/&amp;layout=standard&amp;show_faces=0&amp;width=450&amp;action=like&amp;colorscheme=evil&amp;font=arial" scrolling="no" frameborder="0" style="border:none; overflow:hidden; width:450px; height:25px"></iframe><p><span style="color: #000000;">If you&#8217;re  like most business leaders, the topic of succession stirs up mixed  emotions. On the one hand, succession provides great new opportunities.  On the other hand, the thoughts that run through your mind about  succession processes are anything but positive. </span></p>
<p><span style="color: #000000;">Because  making successful succession transitions has an impact on so many North  American businesses and so many stakeholders within a business, Robert  and I have interviewed several key experts &#8212; getting the answers to the  most important, most frequently asked and most painful succession  questions.</span></p>
<p><span style="color: #000000;"><span style="color: #000000;">Recently, for</span> <strong><a title="BusinessCast 198" href="http://bit.ly/kZRZ3V" target="_blank">BusinessCast #198</a></strong><span style="color: #000000;">,  we sat down with Sean Graham who shares key legal insights to help you  avoid succession train wrecks. We&#8217;ve also gathered critical lessons from  succession thought-leaders that span all industries and disciplines,  including:</span></span></p>
<ul>
<li><span style="color: #000000;"><span style="color: #000000;">Thomas Deans, best-selling author of &#8220;<em>Every Family&#8217;s Business</em>&#8221; </span>(<strong><a title="BusinessCast 117" href="http://bit.ly/cy4am" target="_blank">BusinessCast </a></strong></span><strong><a title="BusinessCast 117" href="http://bit.ly/cy4am" target="_blank"><span style="color: #000000;"> </span></a></strong><span style="color: #000000;"><strong><a title="BusinessCast 117" href="http://bit.ly/cy4am" target="_blank">117</a></strong>)<br />
</span></li>
<li><span style="color: #000000;"><span style="color: #000000;">David Simpson, Executive Director of the Business Families Centre (Ivey School of Business)</span> (<strong><a title="BusinessCast 191" href="http://bit.ly/ht4CKb" target="_blank">BusinessCast </a></strong></span><strong><a title="BusinessCast 191" href="http://bit.ly/ht4CKb" target="_blank"><span style="color: #000000;"> </span></a></strong><span style="color: #000000;"><strong><a title="BusinessCast 191" href="http://bit.ly/ht4CKb" target="_blank">191</a></strong>)<br />
</span></li>
<li><span style="color: #000000;"><span style="color: #000000;">John Geddes, one of Canada&#8217;s recognized succession gurus</span> (<strong><a title="BusinessCast 110" href="http://tinyurl.com/kt29o8" target="_blank">BusinessCast </a></strong></span><strong><a title="BusinessCast 110" href="http://tinyurl.com/kt29o8" target="_blank"><span style="color: #000000;"> </span></a></strong><span style="color: #000000;"><strong><a title="BusinessCast 110" href="http://tinyurl.com/kt29o8" target="_blank">110</a></strong>)<br />
</span></li>
</ul>
<p><span style="color: #000000;">Together, these four BusinessCast episodes help you better <em>plan for</em>, <em>go through</em> and successfully <em>emerge from </em>business successions regardless of your role in the process.</span></p>
<p><strong><strong><strong><strong><strong></strong></strong></strong></strong></strong><strong><strong><strong><strong><strong><strong><a title="iTunes" href="http://ax.phobos.apple.com.edgesuite.net/WebObjects/MZStore.woa/wa/browserRedirect?url=itms%253A%252F%252Fax.phobos.apple.com.edgesuite.net%252FWebObjects%252FMZStore.woa%252Fwa%252FviewPodcast%253Fid%253D215669402" target="_blank"><strong>Subscribe to the BusinessCast Podcast at iTunes</strong></a></strong></strong></strong></strong></strong></strong></p>
<div class="tweetthis" style="text-align:right;"><p> <a target="_blank" rel="nofollow" class="tt" href="http://twitter.com/intent/tweet?text=Succeeding+at+Succession+http%3A%2F%2Fbusinesscast.ca%2F%3Fp%3D2189" title="Post to Twitter"><img class="nothumb" src="http://www.businesscast.ca/wp-content/plugins/tweet-this/icons/en/twitter/tt-twitter-big4.png" alt="Post to Twitter" /></a> <a target="_blank" rel="nofollow" class="tt" href="http://delicious.com/post?url=http://www.businesscast.ca/2011/05/23/succeeding-at-succession/&amp;title=Succeeding+at+Succession" title="Post to Delicious"><img class="nothumb" src="http://www.businesscast.ca/wp-content/plugins/tweet-this/icons/en/delicious/tt-delicious-big4.png" alt="Post to Delicious" /></a> <a target="_blank" rel="nofollow" class="tt" href="http://digg.com/submit?url=http://www.businesscast.ca/2011/05/23/succeeding-at-succession/&amp;title=Succeeding+at+Succession" title="Post to Digg"><img class="nothumb" src="http://www.businesscast.ca/wp-content/plugins/tweet-this/icons/en/digg/tt-digg-big4.png" alt="Post to Digg" /></a> <a target="_blank" rel="nofollow" class="tt" href="http://www.linkedin.com/shareArticle?mini=true&amp;url=http://www.businesscast.ca/2011/05/23/succeeding-at-succession/&amp;title=Succeeding+at+Succession&amp;summary=If+you%27re++like+most+business+leaders%2C+the+topic+of+succession+stirs+up+mixed++emotions.+On+the+one+hand%2C+succession+provides+great+new+opportuniti...&amp;source=BusinessCast Podcast" title="Post to LinkedIn"><img class="nothumb" src="http://www.businesscast.ca/wp-content/plugins/tweet-this/icons/en/linkedin/tt-linkedin-big4.png" alt="Post to LinkedIn" /></a> <a target="_blank" rel="nofollow" class="tt" href="http://stumbleupon.com/submit?url=http://www.businesscast.ca/2011/05/23/succeeding-at-succession/&amp;title=Succeeding+at+Succession" title="Post to StumbleUpon"><img class="nothumb" src="http://www.businesscast.ca/wp-content/plugins/tweet-this/icons/en/su/tt-su-big4.png" alt="Post to StumbleUpon" /></a></p></div>]]></content:encoded>
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		<item>
		<title>Finding the Silver Lining in Cloud Computing</title>
		<link>http://www.businesscast.ca/2011/05/01/finding-the-silver-lining-in-cloud-computing/</link>
		<comments>http://www.businesscast.ca/2011/05/01/finding-the-silver-lining-in-cloud-computing/#comments</comments>
		<pubDate>Sun, 01 May 2011 20:47:36 +0000</pubDate>
		<dc:creator>Andrew - BusinessCast Co-Host</dc:creator>
				<category><![CDATA[Cost-Savings]]></category>
		<category><![CDATA[Financial Decisions]]></category>
		<category><![CDATA[Finding Efficiencies]]></category>
		<category><![CDATA[Growth]]></category>
		<category><![CDATA[Leadership]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Ceryx]]></category>
		<category><![CDATA[Cloud Computing]]></category>
		<category><![CDATA[Cloud Control]]></category>
		<category><![CDATA[Financial Post]]></category>
		<category><![CDATA[Hasfai]]></category>
		<category><![CDATA[IaaS]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[SaaS]]></category>
		<category><![CDATA[Smart Computing]]></category>
		<category><![CDATA[Tenzing]]></category>

		<guid isPermaLink="false">http://www.businesscast.ca/?p=2175</guid>
		<description><![CDATA[(Note: The following story was first published on the Financial Post &#8212; April 27, 2011) Every year, businesses are spending more resources on information technology to ensure their companies run smoothly. Industry analysts forecast that hardware and software spending will continue to grow annually at a rate of 10% to 20% over the next several [...]]]></description>
			<content:encoded><![CDATA[<iframe src="http://www.facebook.com/plugins/like.php?href=http://www.businesscast.ca/2011/05/01/finding-the-silver-lining-in-cloud-computing/&amp;layout=standard&amp;show_faces=0&amp;width=450&amp;action=like&amp;colorscheme=evil&amp;font=arial" scrolling="no" frameborder="0" style="border:none; overflow:hidden; width:450px; height:25px"></iframe><div id="npStoryContent">
<p>(Note: The following story was first published on the <a title="BusinessCast on the Financial Post" href="http://www.financialpost.com/executive/Smart+Computing+Taking+control+Cloud/4683696/story.html" target="_blank">Financial Post &#8212; April 27, 2011</a>)</p>
<p>Every year,  businesses are spending more resources on information technology to  ensure their companies run smoothly. Industry analysts forecast that  hardware and software spending will continue to grow annually at a rate  of 10% to 20% over the next several years. While these fixed expenses  are critical to establish and maintain a strong infrastructure, they  take resources away from what businesses should be doing: developing  innovative products and finding compelling ways to get them quickly to market.</p>
<p>The  good news is that business leaders can now sustain a robust information  technology without having to sacrifice innovations that help them stay  competitive. The solution that businesses across North America are  turning to is &#8220;cloud computing&#8221; — which is a way for businesses to take  advantage of storage and virtual services, saving money on  infrastructure and support. Cloud computing combines three distinct  elements: it is delivered via the Internet, it is pay-per-use and it is  self-service. The recognition that cloud computing is a valuable  solution to business leaders can be seen in a new study. In March of  this year, Microsoft found that 40% of Canadian businesses, with up to  250 employees, will invest in cloud computing over the next three years.</p>
<p>The  considerable business advantages of being able to shift fixed costs to  variable costs, which is a core aspect of cloud computing, is felt even  more strongly in larger companies. According to Gus Harsfai, President  of Ceryx (<a title="Ceryx" href="http://www.Ceryx.com" target="_blank">www.Ceryx.com</a>), one of Canada&#8217;s most recognized leaders in  providing cloud control for large enterprises, &#8220;<em>Companies can realize  the financial and operational benefits of leveraging the cloud very  quickly.</em>&#8221; He recommends that to do so, &#8220;<em>Start with a &#8216;Cloud Coach&#8217;. That  is, use a trusted and impartial hardware or software advisor that truly  understands your business, how it is going to evolve over the next  three to five years and relevant cloud service options</em>.&#8221;</p>
<p>Cloud  computing provides such strong financial and business benefits that  companies are quickly overcoming the confusion that occurs when new  technologies enter the market. As a result, cloud computing has emerged  as the cornerstone of smart computing.</p>
<p>To help Canadian business leaders harness the power of cloud computing, Brian Shepard, founder and CEO of Tenzing Managed I.T. Services, recently sat down with the hosts of the the BusinessCast. <a title="BusinessCast #196" href="http://bit.ly/hSI2c5" target="_blank">Mr. Shepard shared the story behind the growth of Tenzing </a>which  provides cloud hosting services to help businesses achieve their goals.</p>
<p><strong><strong><strong><strong><strong><a title="iTunes" href="http://ax.phobos.apple.com.edgesuite.net/WebObjects/MZStore.woa/wa/browserRedirect?url=itms%253A%252F%252Fax.phobos.apple.com.edgesuite.net%252FWebObjects%252FMZStore.woa%252Fwa%252FviewPodcast%253Fid%253D215669402" target="_blank"><strong>Subscribe to the BusinessCast Podcast at iTunes</strong></a></strong></strong></strong></strong></strong></div>
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		<title>Leveraging Customer Input</title>
		<link>http://www.businesscast.ca/2010/12/19/leveraging-customer-input/</link>
		<comments>http://www.businesscast.ca/2010/12/19/leveraging-customer-input/#comments</comments>
		<pubDate>Mon, 20 Dec 2010 01:19:38 +0000</pubDate>
		<dc:creator>Andrew - BusinessCast Co-Host</dc:creator>
				<category><![CDATA[Finding Efficiencies]]></category>
		<category><![CDATA[Growth]]></category>
		<category><![CDATA[Leadership]]></category>
		<category><![CDATA[Management]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Sales]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Customer Input]]></category>
		<category><![CDATA[Fuse]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Market Research]]></category>
		<category><![CDATA[Product Development]]></category>
		<category><![CDATA[Strategy]]></category>

		<guid isPermaLink="false">http://www.businesscast.ca/?p=2110</guid>
		<description><![CDATA[Robert and I have interviewed hundreds of wildly successful business leaders. In so doing, we have identified many wonderful stories and some surprising ironies. Case in point: using customer input. The truth is that every successful business leader has, during phases of rapid growth, effectively tapped into the mindset of their key customers and turned [...]]]></description>
			<content:encoded><![CDATA[<iframe src="http://www.facebook.com/plugins/like.php?href=http://www.businesscast.ca/2010/12/19/leveraging-customer-input/&amp;layout=standard&amp;show_faces=0&amp;width=450&amp;action=like&amp;colorscheme=evil&amp;font=arial" scrolling="no" frameborder="0" style="border:none; overflow:hidden; width:450px; height:25px"></iframe><p><span style="color: #000000;">Robert and I have interviewed hundreds of wildly successful business leaders. In so doing, we have identified many wonderful stories and some surprising ironies. Case in point: using customer input. The truth is that every successful business leader has, during phases of rapid growth, effectively tapped into the mindset of their key customers and turned that knowledge into well-targeted, relevant and innovative products/services. </span></p>
<p><span style="color: #000000;">But, &#8212; and here is the irony &#8212; once companies get to a certain size, age or complexity&#8212; that customer insight, which was at the very core of the business success, isn&#8217;t actively pursued anymore. The result of being disconnected from customers isn&#8217;t too surprising: less innovation, longer sales cycles and eroding customer service. And, of course, the business consequences quickly follow including: higher customer acquisition costs, loss of ground to competitors and the loss of the most important employees.</span></p>
<p><span style="color: #000000;">That&#8217;s why for <strong><a title="BusinessCast #180" href="http://bit.ly/i1X8Gi" target="_blank">BusinessCast #180</a></strong>, we sat down with Fuse Marketing Group&#8217;s Director of Digital Strategy, Jeff Pontes. Jeff and his team help companies map out practical ways of harnessing customer input to ensure on-going product/service (and process) innovation. Jeff helps work through thorny issues such as:</span></p>
<ul>
<li><span style="color: #000000;">What kind of products/services lend themselves to integrating customer input</span></li>
<li><span style="color: #000000;">Where in the product/service development cycle customer input should be used</span></li>
<li><span style="color: #000000;">What aspect of product/service development should use customer input</span></li>
</ul>
<p><span style="color: #000000;">Jeff also shares key insights about how to leverage social media tools to target, gather and integrate customer input. </span></p>
<p><span style="color: #000000;">Listen to </span><span style="color: #000000;"><strong><a title="BusinessCast #180" href="http://bit.ly/i1X8Gi" target="_blank">BusinessCast #180</a></strong></span><span style="color: #000000;"> and you&#8217;ll get tips to help you stay connected with the true source of your on-going business success: your customers. </span></p>
<p><strong><strong><strong></strong></strong></strong><strong><strong><strong><strong><a title="iTunes" href="http://ax.phobos.apple.com.edgesuite.net/WebObjects/MZStore.woa/wa/browserRedirect?url=itms%253A%252F%252Fax.phobos.apple.com.edgesuite.net%252FWebObjects%252FMZStore.woa%252Fwa%252FviewPodcast%253Fid%253D215669402" target="_blank"><strong>Subscribe to the BusinessCast Podcast at iTunes</strong></a></strong></strong></strong></strong></p>
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		<title>Strategic Alliances for Entrepreneurs</title>
		<link>http://www.businesscast.ca/2010/12/06/strategic-alliances-for-entrepreneurs/</link>
		<comments>http://www.businesscast.ca/2010/12/06/strategic-alliances-for-entrepreneurs/#comments</comments>
		<pubDate>Mon, 06 Dec 2010 14:52:22 +0000</pubDate>
		<dc:creator>Andrew - BusinessCast Co-Host</dc:creator>
				<category><![CDATA[Cost-Savings]]></category>
		<category><![CDATA[Financial Decisions]]></category>
		<category><![CDATA[Finding Efficiencies]]></category>
		<category><![CDATA[Growth]]></category>
		<category><![CDATA[Leadership]]></category>
		<category><![CDATA[Management]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Archer]]></category>
		<category><![CDATA[Entrepreneur]]></category>
		<category><![CDATA[Strategic Alliance]]></category>
		<category><![CDATA[Strategic Direction]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[World Wildlife Fund]]></category>
		<category><![CDATA[WWF]]></category>
		<category><![CDATA[WWF-Canada]]></category>

		<guid isPermaLink="false">http://www.businesscast.ca/?p=2098</guid>
		<description><![CDATA[If you&#8217;re like most entrepreneurs, your focus on achieving growth probably is on acquiring new customers/clients. And, while that is certainly an essential path to success, there is one path that is often overlooked: establishing strong strategic alliances. Using this method wisely can yield exponential growth as well as a host of other benefits including: [...]]]></description>
			<content:encoded><![CDATA[<iframe src="http://www.facebook.com/plugins/like.php?href=http://www.businesscast.ca/2010/12/06/strategic-alliances-for-entrepreneurs/&amp;layout=standard&amp;show_faces=0&amp;width=450&amp;action=like&amp;colorscheme=evil&amp;font=arial" scrolling="no" frameborder="0" style="border:none; overflow:hidden; width:450px; height:25px"></iframe><p><span style="color: #000000;">If you&#8217;re like most entrepreneurs, your focus on achieving growth probably is on acquiring new customers/clients. And, while that is certainly an essential path to success, there is one path that is often overlooked: <em>establishing strong strategic alliances</em>. Using this method wisely can yield exponential growth as well as a host of other benefits including: product/service innovation, increased profile and expanded networks.</span></p>
<p><span style="color: #000000;">That&#8217;s why for</span> <strong><a title="BusinessCast #178" href="http://bit.ly/gGcjaA" target="_blank">BusinessCast #178</a></strong> <span style="color: #000000;">Robert and I sat down with Hadley Archer, the &#8220;architect&#8221; behind establishing, sustaining and growing strategic alliances for the World Wildlife Fund (WWF-Canada) &#8212; an organization that has systematically leveraged these kinds of special relationships with outstanding success. </span></p>
<p><span style="color: #000000;">In </span><strong><a title="BusinessCast #178" href="http://bit.ly/gGcjaA" target="_blank">BusinessCast #178</a>,<strong> </strong></strong><span style="color: #000000;">Hadley succinctly addresses the following questions:<br />
</span></p>
<ul>
<li><span style="color: #000000;">How do you know if/when establishing strategic alliances is a good strategy?</span></li>
<li><span style="color: #000000;">Where do you start in establishing the right strategic alliances?</span></li>
<li><span style="color: #000000;">What are the key measures of success for strategic alliances?</span></li>
<li><span style="color: #000000;">Who in a company should establish and sustain strategic alliances?</span></li>
</ul>
<p><span style="color: #000000;">If you are looking for new ways to achieve growth, make sure you listen to Hadley&#8217;s insights found in</span> <strong><a title="BusinessCast #178" href="http://bit.ly/gGcjaA" target="_blank">BusinessCast #178</a></strong>.</p>
<p><strong><strong></strong></strong><strong><strong><strong><a title="iTunes" href="http://ax.phobos.apple.com.edgesuite.net/WebObjects/MZStore.woa/wa/browserRedirect?url=itms%253A%252F%252Fax.phobos.apple.com.edgesuite.net%252FWebObjects%252FMZStore.woa%252Fwa%252FviewPodcast%253Fid%253D215669402" target="_blank"><strong>Subscribe to the BusinessCast Podcast at iTunes</strong></a></strong></strong></strong></p>
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		<title>Using Social Media to Protect Your Protection</title>
		<link>http://www.businesscast.ca/2010/10/17/using-social-media-to-protect-your-protection/</link>
		<comments>http://www.businesscast.ca/2010/10/17/using-social-media-to-protect-your-protection/#comments</comments>
		<pubDate>Sun, 17 Oct 2010 17:23:27 +0000</pubDate>
		<dc:creator>Andrew - BusinessCast Co-Host</dc:creator>
				<category><![CDATA[Leadership]]></category>
		<category><![CDATA[Management]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Public Relations]]></category>
		<category><![CDATA[Risk]]></category>
		<category><![CDATA[Risk Management]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Business Scenario]]></category>
		<category><![CDATA[BusinessCast]]></category>
		<category><![CDATA[Dave Fleet]]></category>
		<category><![CDATA[Edelman]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Financial]]></category>
		<category><![CDATA[Reputation]]></category>
		<category><![CDATA[RRSP]]></category>
		<category><![CDATA[Traditional media]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://www.businesscast.ca/?p=2059</guid>
		<description><![CDATA[For BusinessCast #171 Robert and I sat down with Dave Fleet,VP, Digital at Edelman (Toronto) to address a scenario that businesses around the world are increasingly having to address. And, the stakes could not be higher: your business reputation&#8230;which, of course means either the success of your business success or its downfall. Here is the [...]]]></description>
			<content:encoded><![CDATA[<iframe src="http://www.facebook.com/plugins/like.php?href=http://www.businesscast.ca/2010/10/17/using-social-media-to-protect-your-protection/&amp;layout=standard&amp;show_faces=0&amp;width=450&amp;action=like&amp;colorscheme=evil&amp;font=arial" scrolling="no" frameborder="0" style="border:none; overflow:hidden; width:450px; height:25px"></iframe><p><span lang="EN-CA">For </span><span style="color: #000000;"><strong><a title="BusinessCast #171" href="http://bit.ly/b1tjHy" target="_blank">BusinessCast #171</a></strong></span><span lang="EN-CA"> Robert and I sat down with Dave Fleet,VP, Digital at Edelman (Toronto) to address a scenario that businesses around the world are increasingly having to address. And, the stakes could not be higher: your business reputation&#8230;which, of course means either the success of your business success or its downfall.</span></p>
<p><span lang="EN-CA">Here is <strong>the scenario</strong> (as applied to a large financial institution):<br />
</span></p>
<p style="padding-left: 30px;"><span lang="EN-CA">A  Canadian-based financial services company has launched a campaign that  renews one of its seasonal consumer-based investment products (e.g.  RRSPs). They have spent their resources on traditional media (including  television, radio, direct mail, in-branch literature and outbound  telemarketing) as well as leveraged their permission-based email  program, search engine marketing and ad-buys on some well-known consumer  sites (e.g. national and local newspapers as well as investment sites).</span></p>
<p style="padding-left: 30px;"><span lang="EN-CA">Everything  seems to be going on as expected but, then they get thrown a curve  ball: Four days ago their call centre started receiving a dramatic  increase in calls revealing that a message is floating across Facebook  that their investment product is somehow unreliable.  At the same time,  one of the SVPs has just seen that a local financial community  influencer with nearly 10,000 loyal Twitter followers has just posted a  message slamming the product. Finally, the spill-over is having an  impact on in-branch conversations with consumers as well as in the B2B  areas of the bank.</span></p>
<p><span lang="EN-CA"> </span></p>
<p><span lang="EN-CA"> </span></p>
<p><span lang="EN-CA">In </span><span style="color: #000000;"><strong><a title="BusinessCast #171" href="http://bit.ly/b1tjHy" target="_blank">BusinessCast #171</a> </strong></span><span lang="EN-CA">Dave provides insights about how to use social media to protect the business reputation by answering the following questions &#8212; questions that are applicable to <em>all </em>businesses facing this type of scenario:</span></p>
<p><span lang="EN-CA"> </span></p>
<ul>
<li><span lang="EN-CA">What are the most immediate actions that you would advise the company to take?</span></li>
<li><span lang="EN-CA">What is the best way to evaluate the damage done to the reputation of the brand and its product?</span></li>
<li><span style="font-family: Symbol;" lang="EN-CA"><span><span style="font: 7pt 'Times New Roman';"> </span></span></span><span lang="EN-CA">What can the company do to make sure that there is little spill-over into other areas of the its business?</span></li>
<li><span style="font-family: Symbol;" lang="EN-CA"><span><span style="font: 7pt 'Times New Roman';"> </span></span></span><span lang="EN-CA">What are the measures of success that you would recommend to demonstrate success?</span></li>
<li><span style="font-family: Symbol;" lang="EN-CA"><span><span style="font: 7pt 'Times New Roman';"> </span></span></span><span lang="EN-CA">What kind of timetable is required to execute the key recommendations?</span></li>
<li><span style="font-family: Symbol;" lang="EN-CA"><span> </span></span><span lang="EN-CA">In what areas are the major hard dollar costs associated with the key recommendations?</span></li>
<li><span style="font-family: Symbol;" lang="EN-CA"><span> </span></span><span lang="EN-CA">What are the most common <em>knee-jerk </em>reaction activities that the company should avoid taking?</span></li>
</ul>
<p>Listen to <span lang="EN-CA"> </span><span style="color: #000000;"><strong><a title="BusinessCast #171" href="http://bit.ly/b1tjHy" target="_blank">BusinessCast #171</a> </strong></span>for Dave`s insights on how to use social media to protect and enhance the reputation of your business.</p>
<p><strong> </strong><strong><strong><a title="iTunes" href="http://ax.phobos.apple.com.edgesuite.net/WebObjects/MZStore.woa/wa/browserRedirect?url=itms%253A%252F%252Fax.phobos.apple.com.edgesuite.net%252FWebObjects%252FMZStore.woa%252Fwa%252FviewPodcast%253Fid%253D215669402" target="_blank"><strong>Subscribe to the BusinessCast Podcast at iTunes</strong></a></strong></strong></p>
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		<title>Management? It&#8217;s Not What You Think!</title>
		<link>http://www.businesscast.ca/2010/10/09/management-its-not-what-you-think/</link>
		<comments>http://www.businesscast.ca/2010/10/09/management-its-not-what-you-think/#comments</comments>
		<pubDate>Sat, 09 Oct 2010 19:20:58 +0000</pubDate>
		<dc:creator>Andrew - BusinessCast Co-Host</dc:creator>
				<category><![CDATA[Financial Decisions]]></category>
		<category><![CDATA[Finding Efficiencies]]></category>
		<category><![CDATA[Growth]]></category>
		<category><![CDATA[Human Resources]]></category>
		<category><![CDATA[Leadership]]></category>
		<category><![CDATA[Management]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Resources]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[AMACOM]]></category>
		<category><![CDATA[Cleghorn]]></category>
		<category><![CDATA[Gladwell]]></category>
		<category><![CDATA[Good to Great]]></category>
		<category><![CDATA[McGill University]]></category>
		<category><![CDATA[Mintzberg]]></category>
		<category><![CDATA[Tom Peters]]></category>

		<guid isPermaLink="false">http://www.businesscast.ca/?p=2047</guid>
		<description><![CDATA[Whether you&#8217;re new to managing a business or are an old hand at using management tools, practices and literature, there is no doubt that you&#8217;ve been touched one way or another by the writings and insights of management/leadership guru, Dr. Henry Mintzberg. For over 40 years, Mintzberg has been the Canadian business thought-leader. With 15 [...]]]></description>
			<content:encoded><![CDATA[<iframe src="http://www.facebook.com/plugins/like.php?href=http://www.businesscast.ca/2010/10/09/management-its-not-what-you-think/&amp;layout=standard&amp;show_faces=0&amp;width=450&amp;action=like&amp;colorscheme=evil&amp;font=arial" scrolling="no" frameborder="0" style="border:none; overflow:hidden; width:450px; height:25px"></iframe><p><span style="color: #000000;">Whether you&#8217;re new to managing a business or are an old hand at using management tools, practices and literature, there is no doubt that you&#8217;ve been touched one way or another by the writings and insights of management/leadership guru, Dr. Henry Mintzberg. For over 40 years, Mintzberg has been <strong><em>the </em></strong>Canadian business thought-leader.</span></p>
<p><span style="color: #000000;">With 15 internationally acclaimed inventive and practical business books to his credit, Dr. Mintzberg has added a new title to his repertoire &#8212; and, it just may make him a household name on the scale of Malcolm Gladwell (The Tipping Point), Jim Collins (Good to Great) and Tom Peters (In Search of Excellence). The new book, entitled,  &#8220;<a title="AMACOM Site" href="http://www.amacombooks.org/book.cfm?isbn=9780814416846" target="_blank"><em>Management? It&#8217;s Not What You Think!</em></a>&#8221; is written for today&#8217;s busy manager/leader &#8212; in that its structure, content and language reads more like a series of provocative and insightful blog articles than a lengthy academic tome.</span></p>
<p><span style="color: #000000;">For<a title="BusinessCast #170" href="http://bit.ly/98T7Wv" target="_blank"> <strong>BusinessCast #170</strong></a>, Robert and I sat down with Henry Mintzberg to talk about his new co-authored book, some of his previous best selling books, and to get his insights into today&#8217;s most critical management/leadership issues. We were surprised with his take on some of the challenges central to the success of all managers/leaders&#8230;and we suspect you will be too.</span></p>
<p><span style="color: #000000;">Listen to <a title="BusinessCast #170" href="http://bit.ly/98T7Wv" target="_blank"><strong>BusinessCast #170</strong></a> and find out what <em>the</em> Nation&#8217;s business thought-leader has up his sleeve.</span></p>
<p><strong><a title="iTunes" href="http://ax.phobos.apple.com.edgesuite.net/WebObjects/MZStore.woa/wa/browserRedirect?url=itms%253A%252F%252Fax.phobos.apple.com.edgesuite.net%252FWebObjects%252FMZStore.woa%252Fwa%252FviewPodcast%253Fid%253D215669402" target="_blank"><strong>Subscribe to the BusinessCast Podcast at iTunes</strong></a></strong></p>
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		<title>Hyper-Competition: Lessons from John Sculley</title>
		<link>http://www.businesscast.ca/2010/08/28/hyper-competition-lessons-from-john-sculley/</link>
		<comments>http://www.businesscast.ca/2010/08/28/hyper-competition-lessons-from-john-sculley/#comments</comments>
		<pubDate>Sat, 28 Aug 2010 22:37:09 +0000</pubDate>
		<dc:creator>Andrew - BusinessCast Co-Host</dc:creator>
				<category><![CDATA[Growth]]></category>
		<category><![CDATA[Leadership]]></category>
		<category><![CDATA[Management]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[Coca-cola]]></category>
		<category><![CDATA[Competition]]></category>
		<category><![CDATA[Hyper-competition]]></category>
		<category><![CDATA[John Sculley]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[Operations]]></category>
		<category><![CDATA[Pepsi]]></category>
		<category><![CDATA[Strategy]]></category>

		<guid isPermaLink="false">http://www.businesscast.ca/?p=2015</guid>
		<description><![CDATA[Are your competitors dictating your business plans, your targets, your product offerings and your day-to-day operations? If they are, you&#8217;re in the throws of hyper-competition. So, how do you survive this intense and high-risk time in your business&#8217; life? To get answers to this critical question, in BusinessCast #165, we sat down with John Sculley &#8212; the former President/CEO of [...]]]></description>
			<content:encoded><![CDATA[<iframe src="http://www.facebook.com/plugins/like.php?href=http://www.businesscast.ca/2010/08/28/hyper-competition-lessons-from-john-sculley/&amp;layout=standard&amp;show_faces=0&amp;width=450&amp;action=like&amp;colorscheme=evil&amp;font=arial" scrolling="no" frameborder="0" style="border:none; overflow:hidden; width:450px; height:25px"></iframe><p><span style="color: #000000;">Are your competitors dictating your business plans, your targets, your product offerings <em>and</em> your day-to-day operations? If they are, you&#8217;re in the throws of <em>hyper-competition</em>. So, how do you survive this intense and high-risk time in your business&#8217; life? To get answers to this critical question, in <a title="BusinessCast #165" href="http://bit.ly/bSLU47" target="_blank"><strong>BusinessCast #165</strong></a>, we sat down with<strong> John Sculley &#8212; the former President/CEO of Pepsi and Apple</strong>. John led these world-wide brands through some of their most turbulent and successful times &#8212; while thriving and optimizing <em>hyper-competition</em>. </span></p>
<p><span style="color: #000000;">Listen to <a title="BusinessCast #165" href="http://bit.ly/bSLU47" target="_blank"><strong>BusinessCast #165</strong></a> and you will tap into the insights and critical lessons from one of the world&#8217;s most successful (and for some, contentious) business leaders. </span></p>
<p><span style="color: #000000;">For another BusinessCast </span><span style="color: #000000;">episode that provides relevant lessons, list to </span><span style="color: #000000;"><span style="COLOR: #000000"><strong><a title="BusinessCast #153" href="http://bit.ly/bDovsp" target="_blank">Big Lessons from Big Business</a></strong> – with <strong>Carl Yankowski, former CEO of Reebok, Palm and Sony Electronics</strong> who shares insights, stories and tips for all business leaders and managers.</span></span></p>
<p><a title="iTunes" href="http://ax.phobos.apple.com.edgesuite.net/WebObjects/MZStore.woa/wa/browserRedirect?url=itms%253A%252F%252Fax.phobos.apple.com.edgesuite.net%252FWebObjects%252FMZStore.woa%252Fwa%252FviewPodcast%253Fid%253D215669402" target="_blank"><strong>Subscribe to the BusinessCast Podcast at iTunes</strong></a></p>
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		<title>Wisdom in Listening</title>
		<link>http://www.businesscast.ca/2010/08/15/wisdom-in-listening/</link>
		<comments>http://www.businesscast.ca/2010/08/15/wisdom-in-listening/#comments</comments>
		<pubDate>Sun, 15 Aug 2010 18:20:17 +0000</pubDate>
		<dc:creator>Andrew - BusinessCast Co-Host</dc:creator>
				<category><![CDATA[Leadership]]></category>
		<category><![CDATA[Management]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Carder]]></category>
		<category><![CDATA[Elevator Pitch]]></category>
		<category><![CDATA[listening]]></category>
		<category><![CDATA[Thompson Wiley]]></category>

		<guid isPermaLink="false">http://www.businesscast.ca/?p=1995</guid>
		<description><![CDATA[All entrepreneurs have powerful stories to tell and are often compelling story-tellers. In fact, story-telling is so important to business success that we recently interviewed Chris Carder, Thindata 1:1&#8242;s President on how to use story-telling to close business deals, build stronger relationships and inspire your teams. But, what typically catapults entrepreneurs to achieve and sustain success is [...]]]></description>
			<content:encoded><![CDATA[<iframe src="http://www.facebook.com/plugins/like.php?href=http://www.businesscast.ca/2010/08/15/wisdom-in-listening/&amp;layout=standard&amp;show_faces=0&amp;width=450&amp;action=like&amp;colorscheme=evil&amp;font=arial" scrolling="no" frameborder="0" style="border:none; overflow:hidden; width:450px; height:25px"></iframe><p><span style="color: #000000;">All entrepreneurs have powerful stories to tell and are often compelling story-tellers. In fact, story-telling is so important to business success that we recently interviewed Chris Carder, Thindata 1:1&#8242;s President on<strong> </strong><a title="Blogpost for the arty of storytelling" href="http://www.businesscast.ca/2009/11/22/the-art-of-storytelling-for-business-success/" target="_blank"><strong>how to use story-telling to close business deals, build stronger relationships and inspire your teams</strong></a>. </span></p>
<p><span style="color: #000000;">But, what typically catapults entrepreneurs to achieve and sustain success is the less glamorous part of story-telling: the ability to listen. And, that means the ability to <strong>listen to the market, listen to clients, listen to advisors and listen to colleagues/employees</strong>.</span></p>
<p><span style="color: #000000;">As evidence of the importance of listening for entrepreneurs, for <a title="BusinessCast #163" href="http://bit.ly/9zHVpu" target="_blank"><strong>BusinessCast #163</strong></a>, we interviewed Evan Thompson, Managing Director at Thompson Wiley &amp; Associates. His company has thrived because of its ability to actively listen to key stakeholders as well as help their clients listen better. </span></p>
<p><span style="color: #000000;">Evan shares some of his many critical business insights. </span><span style="color: #000000;">Listen to <a title="BusinessCast #163" href="http://bit.ly/9zHVpu" target="_blank"><strong>BusinesCast #163</strong></a> and benefit from the wisdom found in listening.</span></p>
<p><a title="iTunes" href="http://ax.phobos.apple.com.edgesuite.net/WebObjects/MZStore.woa/wa/browserRedirect?url=itms%253A%252F%252Fax.phobos.apple.com.edgesuite.net%252FWebObjects%252FMZStore.woa%252Fwa%252FviewPodcast%253Fid%253D215669402" target="_blank"><strong>Subscribe to the BusinessCast Podcast at iTunes</strong></a></p>
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		<title>Entrepreneur Bear Traps</title>
		<link>http://www.businesscast.ca/2010/08/08/entrepreneur-bear-traps/</link>
		<comments>http://www.businesscast.ca/2010/08/08/entrepreneur-bear-traps/#comments</comments>
		<pubDate>Sun, 08 Aug 2010 19:05:45 +0000</pubDate>
		<dc:creator>Andrew - BusinessCast Co-Host</dc:creator>
				<category><![CDATA[Finding Efficiencies]]></category>
		<category><![CDATA[Growth]]></category>
		<category><![CDATA[Human Resources]]></category>
		<category><![CDATA[Leadership]]></category>
		<category><![CDATA[Management]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Risk]]></category>
		<category><![CDATA[Risk Management]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Bear trap]]></category>
		<category><![CDATA[business hazards]]></category>
		<category><![CDATA[business pitfall]]></category>
		<category><![CDATA[BusinessCast]]></category>
		<category><![CDATA[Entrepreneur]]></category>
		<category><![CDATA[financ]]></category>
		<category><![CDATA[Operations]]></category>
		<category><![CDATA[Rick Spence]]></category>
		<category><![CDATA[Strategy]]></category>

		<guid isPermaLink="false">http://www.businesscast.ca/?p=1984</guid>
		<description><![CDATA[As your business grows, have you ever hoped, perhaps secretly, for some way to avoid those costly and time-consuming pitfalls that are a natural, but painful, part of your inevitable success? Well as it turns out, entrepreneurs just like you often confide in Robert and me a desperate need for practical ways to steer clear [...]]]></description>
			<content:encoded><![CDATA[<iframe src="http://www.facebook.com/plugins/like.php?href=http://www.businesscast.ca/2010/08/08/entrepreneur-bear-traps/&amp;layout=standard&amp;show_faces=0&amp;width=450&amp;action=like&amp;colorscheme=evil&amp;font=arial" scrolling="no" frameborder="0" style="border:none; overflow:hidden; width:450px; height:25px"></iframe><p><span style="color: #000000;">As your business grows, have you ever hoped, perhaps secretly, for some way to avoid those costly and time-consuming pitfalls that are a natural, but painful, part of your inevitable success? Well as it turns out, entrepreneurs just like you often confide in Robert and me a desperate need for practical ways to steer clear of common business hazards. </span></p>
<p><span style="color: #000000;">That&#8217;s why for <strong><a title="BusinessCast /162" href="http://bit.ly/cOkDJv" target="_blank">BusinessCast #162</a></strong>, we sat down with Rick Spence to uncover today&#8217;s most common &#8220;entrepreneur bear traps&#8221; &#8212; those traps that snare even the most thoughtful, innovative, well-funded and profitable businesses.</span></p>
<p><span style="color: #000000;">Rick shares our passion for helping entrepreneurs achieve professional and personal success. For over 20 years, he has shared his observations and insights in many of North America&#8217;s most widely-read online and offline business publications. Together with Rick, we identify and tackle today&#8217;s &#8220;entrepreneur bear traps&#8221; in business strategy, marketing, operations, financing and human resources.</span></p>
<p><span style="color: #000000;">Listen to </span><span style="color: #000000;"><strong><a title="BusinessCast /162" href="http://bit.ly/cOkDJv" target="_blank">BusinessCast #162</a></strong></span><span style="color: #000000;"> and avoid some entrepreneur bear traps before they catch you off-guard.</span></p>
<p><strong></strong><strong><a title="iTunes" href="http://ax.phobos.apple.com.edgesuite.net/WebObjects/MZStore.woa/wa/browserRedirect?url=itms%253A%252F%252Fax.phobos.apple.com.edgesuite.net%252FWebObjects%252FMZStore.woa%252Fwa%252FviewPodcast%253Fid%253D215669402" target="_blank">Subscribe to the BusinessCast Podcast at iTunes</a></strong></p>
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		<title>Amex Small Business Index</title>
		<link>http://www.businesscast.ca/2010/07/29/amex-small-business-index/</link>
		<comments>http://www.businesscast.ca/2010/07/29/amex-small-business-index/#comments</comments>
		<pubDate>Fri, 30 Jul 2010 00:52:00 +0000</pubDate>
		<dc:creator>Andrew - BusinessCast Co-Host</dc:creator>
				<category><![CDATA[Financial Decisions]]></category>
		<category><![CDATA[Growth]]></category>
		<category><![CDATA[Leadership]]></category>
		<category><![CDATA[Management]]></category>
		<category><![CDATA[American Express]]></category>
		<category><![CDATA[Canada]]></category>
		<category><![CDATA[Economy]]></category>
		<category><![CDATA[Entrepreneur]]></category>
		<category><![CDATA[Medium Business]]></category>
		<category><![CDATA[Nielsen]]></category>
		<category><![CDATA[Recession]]></category>
		<category><![CDATA[Research]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[Study]]></category>
		<category><![CDATA[Vision]]></category>

		<guid isPermaLink="false">http://www.businesscast.ca/?p=1980</guid>
		<description><![CDATA[North America&#8217;s economy is a reflection of how entrepreneurs tackle challenges and embrace growth opportunities. That&#8217;s why it&#8217;s so important to review, analyze and understand the entrepreneurial mindset. And, that&#8217;s why for BusinessCast #161, Robert and I sat down with Eric Nielsen, the VP &#38; General Manager, Small Business Services, Amex Bank of Canada. Throughout [...]]]></description>
			<content:encoded><![CDATA[<iframe src="http://www.facebook.com/plugins/like.php?href=http://www.businesscast.ca/2010/07/29/amex-small-business-index/&amp;layout=standard&amp;show_faces=0&amp;width=450&amp;action=like&amp;colorscheme=evil&amp;font=arial" scrolling="no" frameborder="0" style="border:none; overflow:hidden; width:450px; height:25px"></iframe><p><span style="color: #000000;">North America&#8217;s economy is a reflection of how entrepreneurs tackle challenges and embrace growth opportunities. That&#8217;s why it&#8217;s so important to review, analyze and understand the entrepreneurial mindset. And, that&#8217;s why for<strong> <a title="BusinessCast #161" href="http://bit.ly/cjj84P" target="_blank">BusinessCast #161</a></strong>, Robert and I sat down with Eric Nielsen, the VP &amp; General Manager, Small Business Services, Amex Bank of Canada. </span></p>
<p><span style="color: #000000;">Throughout the year, Amex conducts a rigorous National study that provides insights into entrepreneurial visions and expectations. The result: a good understanding of how entrepreneurs will be approaching business over the next several months. Listen to </span><span style="color: #000000;"><strong><a title="BusinessCast #161" href="http://bit.ly/cjj84P" target="_blank">BusinessCast #161</a></strong></span><span style="color: #000000;"><strong> </strong>as Eric shares some of the study&#8217;s key findings. </span></p>
<p><strong></strong><strong><a title="iTunes" href="http://ax.phobos.apple.com.edgesuite.net/WebObjects/MZStore.woa/wa/browserRedirect?url=itms%253A%252F%252Fax.phobos.apple.com.edgesuite.net%252FWebObjects%252FMZStore.woa%252Fwa%252FviewPodcast%253Fid%253D215669402" target="_blank">Subscribe to the BusinessCast Podcast at iTunes</a></strong></p>
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