When Good Employees Leave

It’s a difficult reality that all entrepreneurs have to face as they grow their business – sooner or later, one of your good employees will leave.
The challenge is, what do you do when it happens?
In BusinessCast episode #76 – When a Good Employee Leaves, Robert and I tackle this difficult Human Resources issue.
We provide practical [...]

Mobile Marketing for Entrepreneurs: Part 1

Mobile marketing – it’s more than those ’short codes’ you punch in your phone to vote for your favourite Canadian Idol. Mobile search, mobile advertising, mobile payment, mobile browsing….well, you get the point.
In fact, if you have any of the newest generations of ’smart phones’, you have in the palm of your hand a [...]

Great Book Give-Away (September, 2008)

Robert and I are offering our BusinessCast podcast listeners (and blog readers) leading-edge business resources — for FREE!
Currently the BusinessCast Podcast ‘Great Book Give-Away‘ includes the following titles — mostly from the folks at McGraw Hill:

The Four Pillars of Profit-Driven Marketing (2009) – Leslie Moeller and Edward Landry
Turn Small Talk Into Big [...]

Mobile Marketing For Entrepreneurs: Pick Up! Opportunity is Calling!

Have you ever wondered how you were going to leverage the ‘next big thing‘?
Well, it’s here and it’s time! It’s mobile marketing!
Mobile marketing is quickly becoming one of those rare phenomenon in business where a number of technologies and markets converge so powerfully that thousands of new and exciting opportunities emerge for entrepreneurs– semingly overnight. [...]

Power Referrals and The Customer Rules…

Robert and I continue to offer our BusinessCast podcast listeners some leading-edge business resources.
The newest additions include some very exciting books from the folks at McGraw Hill. The two new titles include:

Power Referrals : The Ambassador Method for Empowering Others to Promote Your Business and Do the Selling for You (2009) – Andrea Sittig-Rolf; [...]

The Great Business Book Give-Away Continues…

Robert and I are interviewing several world-class business book authors in the weeks ahead.
For a start, we’ve already interviewed Jacoline Lowen (Author of Money Magnet)– an expert on helping entrepreneurs secure funding from investors.
The result: We’ve got several useful business resources available to give away to our loyal BusinessCast listeners and blog readers.
Find [...]

Music In the Workplace: "Happy Together" or "Don't Bring Me Down"?

Now that portable music devices like the iPod and mp3-enabled phones have revolutionized the way people listen to music — more and more people are listening to music (and podcasts like the BusinessCast) at work.
So, where do you stand on listening to music at your work place? Sooner or later, you’ll need to put a ’stake [...]

Secret Marketing Tool: Your Job Postings

Entrepreneurs have often told Robert and me that they are constantly on a ‘recruitment drive to hire good people’ and get them productive as soon as possible. That’s why Robert and I devoted an episode of the BusinessCast podcast to what entrepeneurs should/can do in order to get new candidates and get them ‘up and running’.
But, [...]

Get Money for Your Business…Now

Last week, we were very excited to announce that we had sat down with Jacoline B. Lowen — author of one of the most entrepreneur-relevant resources that Robert and I have read this year: The much anticipated and reviewed, “Money Magnet: How to Attract Investors to Your Business“.
Now, you can hear for yourself some [...]

Balance: Is it Achievable for Entrepreneurs?

Balance. Is it even achievable for growing, forward-looking, ambitious and success-hungry entrepreneurs?
This topic usually stirs quite a bit of enthusiastic debate. Why? Probably because people have very different notions of what constitutes “balance” – is it about time, priorities, expenditures? Does it spill over into non-work life?
People also have distinct ideas of its [...]